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Bride Evening
Give To Get More Brides
“Give to Get More Brides”
by Natalie Bradley
When most wedding vendors are saying “gimme,gimme, gimme” in all their
marketing and business information, set yourself apart for success and
ask “What can I give you?” This is a MUCH more attractive form of marketing
to brides and you’ll get their attention so much faster…. and you’ll book more
brides too! Here are a few ways to give to get more brides starting today in
your wedding business…
1.Start with your website. Give away a juicy F*R*E*E offer to brides with no
strings attached. Doing this instead of pitching your services constantly and
doing that hard sell nonstop is so much easier AND this is much more bride
attractive. Always lead with your F*R*E*E giving offer and you will always,
always get more brides as a result.
2.Give through your e-zine. Giving incredible and valuable f’ree information
to brides weekly or bi-weekly in your e-zine is a wonderful way to show
brides your knowledge, expertise, and experience. By leading with a fabulous
f’ree article that brides want to know about badly, and following this up with
an easy call to action, brides will fall over themselves to have you help them
with their wedding.
3.Your business card can also give to brides! Be
bride attractive by promoting your F*R*E*E tips and
techniques (that you offer through your e-zine of
course) for her wedding, when she goes to
yourwebsite.com. This type of card will get so
much more attention than just an card with your
info or really sales-y copy.
4.Give to get brides at Bridal Shows instead of
selling so darn hard! Most bridal show participants push, push, push brides
into buying, buying, buying. Instead, promote your extra special F*R*E*E juicy
offer at your booth more than anything. This puts brides much more at ease
than having to digest all your services and not go into sales defense mode on
the spot.
5.Speak to brides as often as possible. Give F*R*E*E info-rich talks to brides
at open houses, quarterly tasting, bridal events, and more. They’ll love you
for all the valuable F*R*E*E advice and wedding secrets you can provide to
them!
Your Bride Attraction Assignment
When you lead through giving in all your marketing and in everything that you
are, a huge shift takes place with brides. By giving something to brides for
F*R*E*E, they will automatically wonder how much you will do for them as a
PAID vendor when they got so much for nothing! It works like a charm every
time because it’s so much easier for brides to buy from you when they already
know you, love you and trust you!
It’s not about tricking brides into buying. It’s about giving them a taste of your
knowledge, talent, and experience so that they want to get a lot more from you.
And it’s so very bride attractive!
© 2008-2010 Soirée! Ltd.
Want to use this article in your E-zine or website? You can as long as you include this complete
statement:
Event Planning entrepreneur Natalie Bradley publishes the "Bride Attraction" weekly e-zine. Get your F*REE
audio course: "5 Ways to Recession-Proof Your Wedding Business...Starting Today!l" at
About Natalie Bradley
In 2003, Natalie Keene Bradley launched Soirée! Ltd., now Natalie Bradley Events, and it has become a very successful and prominent company. We have planned and designed hundreds of weddings and other social events, as well as consulted for many others. Natalie has discovered the keys to unlocking our clients' dreams for their special occasions and have uncovered the essential tools needed to create fabulous events.
Many of our events illustrating fantastic event design and well-orchestrated weddings havebeen published in reputable magazines including Inside Weddings, Modern Bride Atlanta, The Knot Georgia, Lake Oconee Living, Weddings with Style, Brides.com Blog and Southern Distinction. From 2003-2007, Natalie penned the entertaining column for Southern Distinction magazine and has been the "lifestyle expert" on Georgia Living TV and Holiday Home. In addition, Natalie has been a special guest on BB Webb's Living Life with Style TV show as well as being featured on Elizabeth Dalton's and Barbara Dooley's radio shows! Natalie has planned, designed and most recently chaired the very successful Girls and Guys' Night Out Hope Haven fundraiser for the last three years, and is the President Emeritus for Athens Wedding Professionals. We have worked with dozens and dozens of brides, grooms, hosts and families to create their dream weddings and other extraordinary events. Now, let me help you become a fabulous wedding professional too!
About the Author
I'm going to a wedding but have only been invited to the service and evening reception. Should I take a card?
I've only been invited to the service and the evening reception. I know there is a afternoon service ( with speeches etc) that I have not been invited to. I'm not sure whether to take a card or not, as I wouldn't be sure when to give it to the bride and groom. Any help?
I would not go to this wedding at all. You obviously are not good enough to be invited to the main reception at which the meal will be served. Do not allow people to treat you this way.
Bride and Prejudice